Beboe

Founded in 2015 by tattoo artist Scott Campbell and fashion executive Clement Kwan, Beboe was created as a tribute to Campbell's grandmother, Be Boe, who baked marijuana brownies to ease his mother's pain during her cancer battle. This personal connection to cannabis as medicine inspired the development of a sophisticated cannabis brand focused on quality, design, and controlled experiences.In 2019, Beboe was acquired by Green Thumb Industries (GTI), a major milestone that expanded their reach while maintaining their commitment to luxury cannabis products. Originally launched in California, Beboe has since grown their footprint to multiple states while staying true to their artisanal roots.What started as a boutique brand with just two signature products has evolved into "the Hermès of marijuana," as dubbed by The New York Times. Beboe has successfully bridged the gap between cannabis and luxury lifestyle, bringing cannabis into upscale social settings and introducing the plant to new, discerning consumers.

Beboe currently operates in California, Illinois, and Nevada, offering their premium products through select dispensaries and delivery services. Their product line centers around two main categories: vaporizers and pastilles (edibles), all featuring their signature rose gold aesthetic and distinctive packaging.Their vaporizer collection includes the Inspired sativa blend and the Downtime indica blend, both featuring naturally-derived terpenes and premium distillate oil. Their pastilles come in various formulations, including CBD-forward options and balanced THC ratios, catering to different needs and preferences.In 2019, Beboe expanded with Beboe Therapies, a CBD-focused skincare line featuring face serums, sheet masks, and body balms. All Beboe products undergo rigorous testing for purity and potency, with results accessible via QR codes on packaging.What distinguishes Beboe is their meticulous attention to detail – from their clean extraction methods to their precise dosing and elegant packaging designed for those seeking a refined cannabis experience.

Beboe's mission centers on destigmatizing cannabis by presenting it as a sophisticated wellness and social product. They strive to create cannabis products that seamlessly integrate into an elegant lifestyle, emphasizing responsible consumption through precisely dosed, high-quality formulations.Their core values include transparency in sourcing and production, consistency in experience, and beauty in design. Beboe remains committed to providing consumers with products they can trust, whether for wellness purposes or social enjoyment.The brand demonstrates social responsibility through their clean production methods and educational approach, helping newcomers navigate cannabis consumption safely and confidently. By elevating cannabis through art, design, and quality, Beboe aims to reshape public perception of the plant and create new standards for the industry.